RUN FOR A CAUSE WITH BOTTLED HOPE RUN04/20/2016
Fundraising initiative to develop Brightboxes for underprivileged communities living without electricity in Malaysia
Bottled Hope Run, organised by our affiliate Pernod Ricard Malaysia, is back for a second year and will be held on Saturday, 23rd April 2016 at Padang Merbok Kuala Lumpur.
The Run is part of the Bottled Hope campaign which focuses on environmental impact and community development through the up-cycling of used glass bottles into Brightboxes, which are then given to underprivileged communities living without electricity throughout Malaysia.
The 2016 Bottled Hope Run
The 2016 Bottled Hope Run is a fun-filled family-friendly run with three categories:
- 7km Men’s Open (age 13 & above)
- 7km Women’s Open (age 13 & above)
- 3km Family Fun Run (2 adults + 1/2/3 children 12 years & below)
The event starts from 3pm onwards and the Run flag-off is at 5:40pm.
Several side events complementing the run include interactive environmental activities, sustainable living & waste recycling sessions by Eco Warriors Malaysia, engaging fitness demonstrations by wellness health guru Wong Yu Jin, local traders selling sustainable goods and a life-size mock-up of the Brightbox - to create understanding on the components that goes into making Bottled Hope.
“ We cannot change the whole world at one go, but we can make a difference one step, one person and for one family at a time. ”Terence Ong, Managing Director of Pernod Ricard Malaysia
"We managed to deliver over 140 Brightboxes to rural communities in the Ranau region of Sabah last year, and another 50 units to the victims of the Nepal earthquake. The numbers might not seem much, but it has already made an impact for about 200 families. We cannot change the whole world at one go, but we can make a difference one step, one person and for one family at a time." said Terence Ong, Managing Director of Pernod Ricard Malaysia.
Families, running enthusiasts and even those who are environmentally conscious are encouraged to participate in the 2016 Bottled Hope Run as every entry will help to make a difference to someone else’s life.
Members of the public can also make Bottled Hope pledges at the event venue which will contribute to making a positive social and environmental impact.
Discover the Bottled Hope Run on YouTube with Bottled Hope Run with Wong Yu Jin 2016 video or the Bottled Hope Campaign and initiatives on the Bottled Hope website