Ballantine’s offers the French public a chance to create the bar of their dreams, which will be brought to life for a limited period in the heart of Paris
Malibu Rum Sparkler blends light sparkling coconut water with Caribbean rum turning Malibu into a new refreshing cocktail. Malibu Rum Sparkler is bottled in both coconut and peach flavors and is available at retailers nationwide in the US.
Jacob’s Creek has launched « LAMOON », a new premium red wine specifically created to complement Thai cuisine.
Ballantine’s has announced on the 28th of January the launch of Ballantine’s Brasil; a new spirit drink made of Scotch whisky selectively cask steeped with Brazilian lime peel.
The Half-Year Sales and Results presentation will take place on the 13th of February
Between September and December 2013, The Glenlivet offered its fans (The « Guardians ») to choose the next limited edition. It will be available in March 2014.
The Absolut Company announced the launch of Buddy Check, a new app that helps to keep track of friends when going out. Through geolocation and a playful experience, the app aims at making conviviality moments safer throughout the night.
Chivas Regal and Maná are joining together in the USA for The Chivas Band of Brotherhood program.
The global wine division of Pernod Ricard unveils a new corporate brand name and a new vision.
Absolut launched in October 2013 its new design “Absolut Originality”, a four million bottles limited collection distributed worldwide. Each is made into a unique work of art with a drop of cobalt blue infused into the molten glass during production.