The global wine division of Pernod Ricard unveils a new corporate brand name and a new vision.
Campo Viejo is the leading brand in Spain's famous Rioja wine region.
Renowned for its vibrant and expressive wines, Campo Viejo is the top-seller in its category and the world’s number one Spanish premium brand.
Years of sustainable work and respect for the environment have earned Campo Viejo the “Best Of” award for sustainable Wine Tourism practices.
A new global communication campaign