Pernod Ricard Winner of the “Human Capital Trophy 2013”
Press release - Paris, 26 June 2013
Pernod Ricard was yesterday awarded the “Trophée du Capital Humain 2013” (Human Capital Trophy) by Benoît Potier, Chairman and Chief Executive Officer of Air Liquide Group, the winning company in 2012 and Chairman of the 2013 jury. Initially awarded for its initiative regarding “From a Statement of Values through to a Management Model”, this prize was awarded in recognition of the human resources policies of the world’s co-leader in wine and spirits.
Pernod Ricard has always considered its set of values and its corporate culture to be a genuine competitive advantage and an integral part of the Group’s strategy. Pernod Ricard has been built on a decentralised organisational structure giving the Group’s 75 direct subsidiaries and 18,800 employees a large amount of autonomy. The only way to unite all these entities and people is to sustain and promote a strong shared corporate culture. Entrepreneurial spirit, mutual trust and a sense of ethics are its three core values. They draw all their strength from a single mindset: conviviality, the results of which are sharing, cooperation and simplicity.
With these realities in mind, as experienced today by almost 93% of Pernod Ricard’s employees (in-house opinion survey carried out by I-Say* Towers Watson), the Group’s management model was one of the components of the “Agility” corporate project initiated in September 2009 by the Executive Committee. The question was: which management model should accompany Pernod Ricard’s ambition, unambiguously reaffirmed by Agility, to become the leader in the wine and spirits sector?
It is by placing the leadership element at the heart of the Group’s historical management model that employees can develop the talent necessary to achieve this goal: leaders to become leader. Training, mobility, diversity and leadership were therefore the central focus of numerous projects completed in less than three years, collectively called D.A.R.E. **:
- Develop a leadership culture with I-lead, a new system to both manage the development plan of employees and assess their performance
- Better understand employees’ opinions with I-Say, a survey carried out in partnership with Towers Watson, an independent consulting firm, to measure the expectations of Pernod Ricard’s 18,800 employees using about a hundred questions
- Promote mobility with I-Move, a website on which all vacancies across all subsidiaries are posted, regardless of position, and which are also available externally
- Redefine the job description of all key management roles, using the Functional Skillset
- Train talent better with the creation of the Pernod Ricard University, which is not only a training centre, but also a genuine benchmark that tailors every training programme to the Group’s needs.
In 2014, Pernod Ricard will focus more specifically on the development of two projects: a new brand-employer platform and the promotion of diversity (cultural, gender, etc.) within its teams. Bruno Rain, Managing Director, Human Resources and CSR added: “All these initiatives have only one goal: motivate today’s talent to make them tomorrow’s leaders, who together will be able to ultimately turn our company into the industry leader. To be effective, a management system must first and foremost be a synthesis of a culture and an ambition, supporting the strategy of the company it embodies.” The results of the I-Say in-house opinion survey carried out in 2011 (second wave in progress) remain the best proof of the success of this management model, regarding both commitment and adherence to values, which makes human capital one of the key drivers of Group growth.
(*) Main results, all higher than industry benchmarks: I-Say / Towers Watson 2011 opinion survey
- 93% stated they felt proud to work for Pernod Ricard
- 94% adhere to the Group’s three core values
- 80% consider that conviviality is part of everyday life within the Group
- 60% consider themselves committed or very committed
(**) D.A.R.E: Develop Assess Recognise Engage
About Pernod RicardPernod Ricard is the world’s co-leader in wines and spirits with consolidated sales of € 8,215 million in 2011/12. Created in 1975 by the merger of Ricard and Pernod, the Group has undergone sustained development, based on both organic growth and acquisitions: Seagram (2001), Allied Domecq (2005) and Vin & Sprit (2008). Pernod Ricard holds one of the most prestigious brand portfolios in the sector: ABSOLUT Vodka, Ricard pastis, Ballantine’s, Chivas Regal, Royal Salute and The Glenlivet Scotch whiskies, Jameson Irish whiskey, Martell cognac, Havana Club rum, Beefeater gin, Kahlúa and Malibu liqueurs, Mumm and Perrier-Jouët champagnes, as well Jacob’s Creek, Brancott Estate (formerly Montana), Campo Viejo and Graffigna wines. Pernod Ricard employs a workforce of nearly 18 800 people and operates through a decentralised organisation, with 6 “Brand Companies” and 75 “Market Companies” established in each key market. Pernod Ricard is strongly committed to a sustainable development policy and encourages responsible consumption. Pernod Ricard’s strategy and ambition are based on 3 key values that guide its expansion: entrepreneurial spirit, mutual trust and a strong sense of ethics.
Pernod Ricard is listed on the NYSE Euronext exchange (Ticker: RI; ISIN code: FR0000120693) and is a member of the CAC 40 index.
Contacts Pernod Ricard
Sylvie MACHENAUD / Director External Communications
Tel: +33 (0)1 41 00 42 74
Carina ALFONSO MARTIN / Press Relations Manager
Tel: +33 (0)1 41 00 43 42