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CSR

Corporate Social Responsibility is a major focus in Pernod Ricard's constant quest for improvement. The Group has risen to the challenge of reconciling financial efficiency, respect for stakeholders, environmental protection, consumer protection and cultural awareness.

Waste reduction

Pernod Ricard generates different types of waste during the life cycle of its products: organic waste from the processing of agricultural resources in particular, and packaging waste. To limit the impact of this waste on the natural environment (water, soil, atmosphere, landscape), the Group runs eco-design, recycling and reduction-at-source initiatives.

Waste reduction

MAKING BETTER USE OF BY-PRODUCTS AND ORGANIC WASTE

For several years, Pernod Ricard has been looking to make better use of the organic by-products generated by the processing of agricultural resources (dregs from distilleries, pulp, grape marc). Using an array of technologies, these are converted into animal feed, biogas or compost:
  • in India, grape marc at the Nasik wine production facility is reused to extract the grapeseed oil;
  • in Mexico, Casa Pedro Domecq has invested in a complete industrial plant that significantly reduces the volume of agave residue drawn from the tequila distillation process by converting it into compost and fertiliser. This original process is the result of research carried out by the subsidiary.
Results : more than 99 % of organic by-products generated by the processing of agricultural resources are reused.

Over the long term, the quantity of organic waste has been reduced considerably (-58% since 2008) and by reusing organic by-products, waste sent to landfill or for incineration now accounts for just 0.45% of by-products.

 

 

RECYCLING SOLID WASTE: A GROWING CONCERN

The recycling rate of solid waste is rising constantly, reflecting the good practices that subsidiaries are trying to develop: 84% of solid waste from Group factories is recycled following a consistent improvement since 2008.
This reflects the efforts made to increase sorting and recycling of waste from production facilities through better onsite separation of waste, the decision to recycle rather than send to landfill or for incineration, and the development of eco-design, one of the aims of which is to ensure that products are recyclable.
 

 

Good practice: Pernod committed to recycling its waste


The Pernod plant in Marseille is located in an area where there are nearly 400 businesses. As part of the Arnavant association, the company, which recycles 95% of its waste, has signed up to a shared waste collection project. The Arnavert task force issued an invitation to tender relating to the pooling of waste management. 8 tonnes of electric and electronic waste were collected and processed in 2010.