The global wine division of Pernod Ricard unveils a new corporate brand name and a new vision.
Absolut launched in October 2013 its new design “Absolut Originality”, a four million bottles limited collection distributed worldwide. Each is made into a unique work of art with a drop of cobalt blue infused into the molten glass during production.
A new photo campaign for the Pernod Ricard 2012/2013 annual report: 18 employees create a fresco directed by the artist Olaf Breuning
Only 8 weeks after its launch, the new Martell XO film almost reached 2million online views* and the press is showing strong interest.
Chivas 18 Launches Exclusive Limited Editions with Top Designer Pininfarina.
Maharaja of Jodhpur Toasts Diamond Jubilee Year as the 61st Cavalry Team Claim Victory at Royal Salute Cup.
Light wines and cool Jameson-drinks now available in Australia and NZ
Yao Family Wines, a Californian wine company created by the iconic ex-NBA star Yao Ming, has chosen Pernod Ricard China as its sole and exclusive importer and distributor of the YAO MING® wines in mainland China.
Following the success of Responsib’All Day 2011, which was devoted to fighting drink driving, the 2012 edition of Responsib’All Day rallied all Pernod Ricard employees around an equally important issue: young people and alcohol.
"No Ikki": a campaign against binge drinking in Japan