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Malibu Fresh, a cool wind arrives in the Caribbean

Malibu Fresh combines the freshness of mint with the sweetness of rum and coconut.

Malibu Fresh

Malibu Fresh combines the freshness of mint with the sweetness of rum and coconut. Launched in France in 2011, it will be gradually distributed on other markets. This product responds to consumer demands for more refreshing tastes to be enjoyed later in the evening.

Tags related to the news: 1 unique organisation France 14 international brands 7 strategic Premium spirits brands Malibu 2 priorities Innovation

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