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Co-leader in the Wines & Spirits sector worldwide, Pernod Ricard has established itself as number one in the Premium segment. It operates through 80 affiliates and has chosen to focus on sustainable growth through a large portfolio of international brands and a high-end strategy, known as Premiumisation.

Pierre Pringuet
"Being an entrepreneur means daring to create"

Pierre Pringuet

VICE-CHAIRMAN OF THE BOARD AND CHIEF EXECUTIVE OFFICER

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  • No.1 in Premium and Prestige Spirits in the world
  • 2056 € million current operating income
  • 1016 € million Group share of net income
  • 80 trading companies across three regions

History

A history of expansion led by passionate, visionary entrepreneurs.

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Strategy

There are five drivers underlying the Group's strategy: an international brand portfolio, two major focuses (Premiumisation and innovation), a decentralised model, an entrepreneurial spirit and a historical commitment.

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Direction and Governance

Read more about the governance and the management structured of the Group

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Organisation

Decentralisation is the fundamental principle of the Pernod Ricard Group's organisation.

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