As a partner of the most important cultural events both in Armenia and worldwide, the ARARAT Museum became in 2017 the initiator and the platform for the unique arttainment project held in the format of Public Talk: ARARAT Speakers Night.
As a partner of the most important cultural events both in Armenia and worldwide, the ARARAT Museum became in 2017 the initiator and the platform for the unique arttainment project held in the format of Public Talk: ARARAT Speakers Night.
ARARAT Speakers Night is a special series of meetings and discussions, where professionals from different spheres including, experts, artists, opinion leaders, journalists and representatives of contemporary art present their thoughts on urgent issues.
The topic of the first discussion was 'The Museum today.' The era of IT expansion, where each of us can watch everything by a simple click on a smart phone, has challenged the museums to build a new type of relationships with visitors. Having no way out, museums today are using various modern solutions, enriching even the high brow exhibitions with the technological and dramatic methods to make the visitors be absolutely immersed and provide for them 'multi dimensional' experience.
The speakers of the first episode of ARARAT Speakers Night celebrated experts of the sphere. Zelfira Tregulova, director of the Russian State Tretyakov Gallery; and Danilo Eccher, curator, a contemporary art critic; and one of the primary faces in the Italian art. The moderator of the evening was Ara Tadevosyan, the director of the leading Armenian information agency 'Mediamax'.
During the meeting, the speakers presented the ways of building brand new type of relationships with regular and potential visitors. They also share with their rich experience of combining traditional and modern approaches, such as using cross-media technologies, which provided the record number of diversified visitors of different age and social backgrounds.
'We're so excited and happy that ARARAT is sponsoring a public discussion in Armenia - the ARARAT Speakers Night. We're sure that this initiative will become a new platform where individuals of the art, culture, IT and business worlds can meet with the relevant audience and share interesting stories to inspire and motivate much more people'
- commented Karine Madelrieu, Marketing Director of the Yerevan Brandy Company.
This meeting was the first one in a series of Talks devoted to art. Each ARARAT Speakers Night was signed by the presence of the intersetting speaker from Armenia and abroad.
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