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Our Group
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Who we are
A global leader in wine and spirits, we are 18,500 employees worldwide, respectful and responsible hosts, committed to nurturing every terroir.
Who we are
Discover our milestones
Founded in 1975, our journey has been shaped by long-standing commitments.
Discover our milestones
Our leadership team
Meet the team responsible for the Group’s strategic, financial, and operational direction.
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Our Vision
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Our global family
From our HQ in central Paris to the world, we are present in 73 countries with our own salesforce and distribute our brands to 160 countries.
Our global family
Where we operate
Our global footprint and geographical diversity are unequaled.
Where we operate
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How we operate
The importance of Terroir
Our Brand Homes
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Our premium portfolio
We have one of the most comprehensive portfolios of the industry spanning 240 premium brands.
Our premium portfolio
Experience our brands
Each year our brand homes across the world welcome 1.5 million guests.
Experience our brands
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The latest brand news, acquisitions, innovations and campaigns.
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Sustainability and Responsibility
Our 2030 Sustainability and Responsibility roadmap ‘Good Times from a Good Place’ is based on 4 pillars with strong commitments, from grain to glass.
Sustainability and Responsibility
ESG Ratings and Reporting
We set high performance targets for ourselves and believe in reporting what we do in a clear and transparent way.
ESG Ratings and Reporting
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Stay up to date with our Sustainability and Responsibility progress.
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Latest News
The latest news and documentation from the Pernod Ricard Group and our premium brands.
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Pernod Ricard Group official press releases.
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New and archived publications, presentations, and reports.
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Create convivialité with us
We are 19,480 employees worldwide. At Pernod Ricard we foster empowering workplaces and encourage our people to grow.
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Our Culture
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Our Culture
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Thriving at Pernod Ricard starts with ensuring you feel truly heard, valued and safe.
Diversity and inclusion
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Our Global Presence
UK
Media & Reports
Media
The latest news, reports and publications from Pernod Ricard.
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Corporate
Sustainability & Responsibility
Brands
Society, Culture & Philanthropy
Corporate
Press Release
22/11/2024
Pernod Ricard UK Places its Bets on Power Serves, Inspirational Tutorials and Knock Out Customer Partnerships to Tempt Consumers into the On-Trade this Christmas
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Brands
Press Release
01/11/2024
Havana Club Collaborates with Renowned Jewellery Designer on Striking Bottle Design
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Brands
Press Release
29/10/2024
Jameson Teams Up with One of Britain’s Oldest Football Brands, Admiral, for a Co-Ord Tracksuit Modelled by Newport County’s Kyle Jameson
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Brands
Press Release
09/10/2024
Altos Margarita Masters is Back
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Corporate
Press Release
09/10/2024
Pernod Ricard UK Announces Long-Term Spirits Partnership with O2 Academy Venues Nationwide
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Corporate
Press Release
27/09/2024
Pernod Ricard Uk Launches New Advocacy Program, SIP, with Two Days of Events for the trade During London Cocktail Week
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Corporate
Brands
Press Release
19/09/2024
Absolut Unveils Warhol-Inspired Exhibition at London’s Saatchi Gallery to Elevate Underrepresented Artists and Celebrate Iconic Rediscovered Blue Painting
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Corporate
Press Release
03/09/2024
Pernod Ricard UK Announces New Marketing Director
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Corporate
Press Release
28/08/2024
‘Don’t Drink And Dive!’ Malibu, Five-Times Olympic Medalist Tom Daley and The Royal Life Saving Society Uk Join Forces to Launch New Responsible Drinking Campaign
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Corporate
Brands
Press Release
21/08/2024
Pernod Ricard UK launches first UK ad campaign for Premium Tequila brand Altos
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Brands
Press Release
24/06/2024
Absolut Vodka Encourages Knowing When To Call It A Night With New Responsible Drinking Campaign Launch
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Brands
Press Release
15/05/2024
Pernod Ricard UK Transports Food Lovers to Spain this Spring With the Launch of New Wine Brand Tapabrava
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Brands
Press Release
26/04/2024
Two Italian Icons Collaborate To Launch New Malfy Spritz Sorbetto
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Brands
Press Release
16/04/2024
Plymouth Gin And The Ocean Conservation Trust Continue Long-Term Partnership With New Limited-Edition Bottle
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Brands
Press Release
16/04/2024
Painted with a Different Brush: Spot Whiskey celebrates World Art Day by Championing Individuality through Art
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Brands
Press Release
16/04/2024
Jameson And Classic Football Shirts Collaborate On New Line-Up Of Limited Edition Bottles Clothed In Iconic British Club Away Jerseys
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Brands
Press Release
16/04/2024
Jameson Launches Connects F.C.
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Brands
Press Release
16/04/2024
Stout's Out, Espresso Martinis Are In This St Patrick's Day!
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Brands
Press Release
16/04/2024
Destination Jameson: All Aboard For St Patrick's Day!
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Brands
Press Release
16/04/2024
Altos Tequila Launches New Ready-To-Serve Classic Lime Margarita
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Brands
Press Release
16/04/2024
Jameson Promotes Responsible Drinking By Encouraging Football Fans To “Sip Wisley. Water Is Always A Super Sub.”
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Brands
Press Release
16/04/2024
Absolut Collaborates With UK Eurovision Contestant Olly Alexander In New Campaign To Promote Limited-Edition Bottle Created By The Singer-Songwriter
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Brands
Press Release
16/04/2024
Taste The New Buzz With Absolut Hunni
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Brands
Press Release
16/04/2024
‘On Wednesdays we drink pink’! Malibu joins forces with new Mean Girls film at selected cinemas
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Brands
Press Release
16/04/2024
2024 Has Arrived, Along With A New Look For Beefeater 24
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Brands
Press Release
14/11/2023
Absolut launches limited-edition bottle in collaboration with Olly Alexander
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Brands
Press Release
06/11/2023
Campo Viejo Launches First Bag-In-Box Wine
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Brands
Press Release
03/11/2023
Pernod Ricard UK Launches New Wine Brand Greasy Fingers
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Brands
Press Release
08/08/2023
Jameson and LOVERS FC are Championing the Unsung Heroes of Women’s Grassroots Football with a New Collection of Shirts
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Brands
Press Release
07/08/2023
Chivas and Stefflon Don bring the summer vibes with Limited Edition Chivas 12 drop
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Brands
Press Release
26/07/2023
Jameson and EFL Join Forces With New Four-Year Deal
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Brands
Press Release
24/07/2023
Malibu partners with luxury streetwear brand Aries to launch Limited Edition collaboration
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Brands
Press Release
24/07/2023
Havana Club Releases New Limited Edition Bottle With Places + Faces
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Brands
Press Release
27/06/2023
Pernod Ricard UK to Distribute Sovereign Brands’ Portfolio of Super Premium Wines and Spirits
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Society, Culture & Philanthropy
Press Release
26/05/2023
David Haworth, Managing Director of Pernod Ricard UK to Retire and Julia Massies, currently Pernod Ricard EMEA & LATAM CFO Announced as His Successor
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Press Release
24/05/2023
Beefeater Gin Raises Money For The Drinks Trust With 9 Carat Gold Label To Mark Coronation Year
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Brands
Press Release
12/05/2023
LEAPS & BOUNDS WINE CONTINUES PARTNERSHIP WITH DOGS TRUST TO HELP REHOME 'UNDERDOGS'
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Brands
Press Release
12/05/2023
SAY HELLO TO THE REFRESHING TASTE OF SUMMER WITH THE LAUNCH OF MALIBU STRAWBERRY
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Brands
Press Release
25/04/2023
ABSOLUT VODKA LAUNCHES NEW COCKTAIL RTD RANGE REINFORCING ITS PREMIUM COCKTAIL CREDENTIALS
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Brands
Press Release
12/04/2023
PLYMOUTH GIN MAKES WAVES WITH NEW LIMITED-EDITION BOTTLE
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Brands
Press Release
28/03/2023
JAMESON INVITES UK CONSUMERS TO DIGITALLY ‘JOIN IN. ENJOY MORE’ WITH THE LAUNCH OF JAMESON CONNECTS
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Brands
Press Release
23/03/2023
ABSOLUT VODKA PARTNERS WITH HEINZ TO LAUNCH A NEW LIMITED-EDITION PASTA SAUCE
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Brands
Press Release
06/03/2023
CAMPO VIEJO INSPIRES CONSUMERS TO ‘ADD SOME PASIÓN’ TO THEIR LIVES
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Brands
Press Release
10/02/2023
NEW PRICE-MARK FOR MALIBU PINEAPPLE RTD LANDS EXCLUSIVELY IN CONVENIENCE CHANNEL
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Brands
Press Release
02/02/2023
ABSOLUT VODKA LAUNCHES NEW LIMITED-EDITION BOTTLE CELEBRATING THE POWER OF MIXING TO DRIVE PROGRESS
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Corporate
Press Release
07/12/2022
BEEFEATER MAKES DESMOND PAYNE MBE ITS FIRST-EVER MASTER DISTILLER EMERITUS
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Brands
Article
28/11/2022
BEEFEATER LAUNCHES IMMERSIVE 3D AND AR EXPERIENCE IN LATEST DIGITAL DRIVE OF MULTI-MILLION-POUND 'THE SPIRIT OF LONDON’ CAMPAIGN
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Brands
Press Release
11/11/2022
BEEFEATER CROWN JEWEL: THE ULTIMATE LONDON DRY GIN
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Brands
Press Release
08/11/2022
INTRODUCING 'THE ABSOLUT CHOIR', LED BY MUSIC ICON OLLY ALEXANDER
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Brands
Press Release
31/10/2022
MALIBU LAUNCHES #GOODVIBESONLY CAMPAIGN TO HELP KEEP FRESHERS SAFE
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Brands
Press Release
25/10/2022
NEW IMMAGINA MALFY CAMPAIGN TRANSPORTS STYLISH CONSUMERS TO THE WORLD OF MALFY GIN
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Brands
Press Release
10/10/2022
MONKEY 47 DISTILLER'S CUT: THERE'S NO PLACE LIKE HOME
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Corporate
Press Release
03/10/2022
This Christmas Is Set To Be Festive, Not Just About Football: Pernod Ricard UK Reminds The On-Trade To Entice Consumers Outside The World Cup Occasion
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Corporate
Press Release
03/10/2022
Pernod Ricard UK Predicts Biggest Christmas Ever As Friends Come Back Together For A Festive, Football Season
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Corporate
Press Release
25/08/2022
Underground of Sound pulls into Luno presents All Points East
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Brands
Press Release
25/08/2022
Redbreast Irish Whiskey And Chef Richard Corrigan To Host ‘Eight Hands’ Dinner Celebrating Young Irish Chefs
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Brands
Article
24/08/2022
Malibu Invites Consumers To 'Do Whatever Tastes Good' And Embrace The Summer Mindset
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Brands
Article
24/08/2022
Malibu Invites Consumers To 'Do Whatever Tastes Good' And Embrace The Summer Mindset
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Brands
Press Release
24/08/2022
Paws For A Cause – Leaps & Bounds Partners With Dogs Trust To Celebrate International Dog Day
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Brands
Press Release
16/08/2022
Say hello to Beefeater Rhubarb & Cranberry
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Brands
Press Release
25/07/2022
Beefeater immerses you in London's effervescent energy in the latest creative that celebrates the contrasts of the city
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Brands
Press Release
07/07/2022
Havana Club and the King of Afro-Fusion Burna Boy Collaborate to Celebrate Culture and Community
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Brands
Press Release
30/06/2022
Campo Viejo ‘Decanta La Vida’ Campaign Returns to Capture The Spirit of Sharing This Summer
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Brands
Press Release
16/06/2022
Absolut Unlocks Opportunity to Enjoy Perfect Passionfruit Martini’s at Home and On-The-Go
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Brands
Press Release
30/05/2022
Say Ciao! To Malfy Gin & Tonica
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Brands
Press Release
06/05/2022
Stoneleigh Wine Celebrates its Commitment to Sustainability with New Campaign: ‘It’s In Our Nature’
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Brands
Press Release
29/04/2022
Lillet Celebrates 150 Years and Raises a Glass to Female Bartenders
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Brands
Press Release
26/04/2022
Fashion Trio Serve Up First #Borntomix Collaboration for Absolut
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Sustainability & Responsibility
Press Release
07/04/2022
Footprint Launches Drinks Industry ESG Trends Report To Drive Sustainability Progress Across The Sector
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Corporate
Press Release
28/03/2022
Boxpark Welcomes Pernod Ricard UK as its New Pouring Partner
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Brands
Press Release
17/03/2022
Whiskey’s on the Menu as Redbreast Teams up with Chef Richard Corrigan
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Brands
Press Release
11/03/2022
Absolut Unlocks Opportunity to Enjoy Perfect Passionfruit Martini’s at Home and On-The-Go
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Brands
Press Release
09/03/2022
Pernod Ricard UK Strengthens its Premium Wine Portfolio with Extensions to its Two Newest Brand Launches
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Brands
Press Release
23/02/2022
London Inspires Monkey 47 Experimentum Series 2y06
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Brands
Press Release
22/02/2022
Jameson Invites UK Consumers to ‘Widen The Circle’ this St. Patrick’s Day
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Brands
Press Release
14/02/2022
Absolut Pays Homage to its Mixing Heritage with Biggest Ever Design and Flavour Shake-Up
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Brands
Press Release
02/02/2022
Pernod Ricard UK Heads Down the Rabbit Hole with New Super Premium Kentucky Whiskies
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Brands
Press Release
31/01/2022
Absolut Launches New Limited Edition Bottle Inspiring Wavemakers to Make Their Voices Heard
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Brands
Press Release
26/01/2022
Introducing Beefeater Zesty Lemon
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Brands
Press Release
24/01/2022
The Glenlivet Capsule Collection Launches With Five New Glassless Cocktails
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Brands
Press Release
18/01/2022
An Icon Re-Born: Chivas 12 Unveils Bold, Contemporary New Look
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Brands
Press Release
14/01/2022
Pernod Ricard UK Takes Over Representation of La Hechicera Ultra-Premium Colombian Rum
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Brands
Press Release
10/01/2022
CEDER’S ‘January. It’s Anything But Dry’ Challenge To Connect Consumers With Their Free Spirits
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Brands
Press Release
06/12/2021
It’s a very White Christmas as Malibu Launches Festive Fashion Range and ‘Naughty And Nice’ Advent Calendar
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